Mark is a transformational connector of ideas and people. He has built a career applying keen insights, empathy, and intuition to unlock value for companies, individuals, and missions.
Mark started his career at global redoubtable agencies such as DDB, Saatchi & Saatchi and Lintas. In 1999, at the age of 29, he chose to start his own marketing firm in the highly competitive arena of NYC — Bezos/Nathanson Marketing Group (BNmg). Despite the dot- com recession, under Mark’s leadership BNmg was able to compete for and win business, establishing itself as an award-winning marketing boutique. The agency focused on brands in consumer categories such as airlines (Swiss, Sabena), hotels (Ramada, Howard Johnsons, Travelodge), spirits (Johnnie Walker, Talisker, Cardhu), fashion retail (KemoSabe) and others. Mark was able to successfully sell the agency to an international holding company in 2006. Upon selling BNmg, Mark’s career took a turn towards philanthropy. At the urging of a friend, he joined New York’s largest poverty-fighting non-profit, Robin Hood. At Robin Hood, Mark applied his consumer-insight and story-telling skills to compel some of the world’s wealthiest money managers and business icons to give generously in support of New Yorkers in need. During his time at Robin Hood, Mark was also responsible for producing some of the largest fund-raising events in history – from the 12.12.12 concert providing relief after Hurricane Sandy (featuring The Rolling Stones, The Who, Paul McCartney, Bruce Springsteen, Eric Clapton and more) to Robin Hood’s annual Big Benefit which raised a record-setting $101M in one night in 2015.
Throughout Mark’s time in marketing and at Robin Hood, and as a result of his family’s good fortune with the growth of his brother’s company, Amazon.com, Mark was able to get a look at several interesting early-stage investment opportunities for personal investments. The combination of access to interesting opportunities, Mark’s vast, close-knit, and well- connected personal network and his lifetime of knowledge of consumer behavior and insights has established the foundation for Mark’s role at HighPost.